2023/24 Partnership Program
Regional Tourism Organization 7 (RTO7) is accepting applications for the 2023/24 Partnership Program which reflects RTO7’s 2023/24 Business Plan. In the past, the Ministry of Tourism, Culture & Sport has provided the organization with additional funding, providing matching dollars can be raised from tourism partners. RTO7 will also contribute additional funds from its base funding towards these partnerships.
Strong partnerships and a coordinated, collaborative approach to product development, regional planning and marketing are essential to the future sustainability and increased competitiveness of tourism across BruceGreySimcoe. Partnership projects will support RTO7’s business plan goals of improving profitability and preserving the environment and social fabric in and around our communities and as a result, where possible, RTO7 will integrate "Plan Ahead/Book Ahead" messaging into all program criteria.
Partnership Program Guidelines and Applications can be found below. Applications will be accepted on an ongoing basis until the relevant application deadlines below or until available funds have been allocated to approved projects (please note that for maximum leverage it is critical to get your application in as soon as possible! (even if the project will not occur until later in the year). Note that application approval is based on merit and alignment with RTO7 business goals. Applications will be reviewed in the order received. Please anticipate up to several weeks review time through the spring period. RTO7 reserves the right to limit the number of programs/funds that one stakeholder may receive per year.
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Video/Image Production |
Oct 31/23 |
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Experience Development |
Aug 31/23 |
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Storytelling |
Oct 31/23 |
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Digital Advertising |
Aug 31/23 |
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Social Media (Video & Image) Advertising |
Oct 31/23 |
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Tourism Wayfinding, Trails & Cycling Signage |
Sep 30/23 |
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French Translation Services |
Oct 31/23 |
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Trade Show Booth Space Reimbursement |
Mar 15/24 |
Project categories/elements are similar to last year with the following changes:
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Tourism Wayfinding Signage leverage is now matching (i.e. $1:$1)
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Digital Advertising leverage is now $1:$1
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Experience Development now includes accredited Sustainability Certification for businesses and destinations (with a lower minimum partner contribution than other Experience Development projects)
If you have any questions or would like to discuss an idea for partnership, please contact Alex at
ahogan@rto7.ca.
Guidelines & Application Forms
If application – or links within application - do not appear onscreen upon clicking, please check your Downloads folder
Before starting the application form, please read the Partnership Program Guidelines.
Partnership Program Guidelines (read for all applications)
2022/23 Partnership Program Projects
Signage
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Township of Severn
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Township of Oro-Medonte
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Simcoe County
Digital Advertising
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Barrie Hill Farms
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Bruce County
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Sauble Eats
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Simcoe County
Social Media Advertising
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Ascent Aerial
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Art On Stone
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Pride Collingwood
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Orillia & Lake Country
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Roundns Ranch
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ReLive Retreat
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Tourism Simcoe County
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Landmark Cruises
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Symphony in the Barn
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Heart of Georgian Bay
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Collingwood Downtown BIA
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Simcoe County
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Friday Harbour
Storytelling
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Thorncrest Outfitters
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Highland Estates
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South Georgian Bay Tourism
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Grey County
Video Development
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Symphony in the Barn
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Tourism Simcoe County
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Pride Collingwood
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Town of Wasaga Beach
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South Georgian Bay Tourism
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Tourism Barrie
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City of Barrie
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Town of Collingwood
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Township of Oro-Medonte
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Town of South Bruce Peninsula
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Cobble Beach Resort
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Cobble Beach Concours d’Elegance
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Collingwood Downtown BIA
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Canadian Ski Council
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Orillia & Lake Country
Image Development
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Essentially Lavender
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Wasaga Beach
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Big Canoe
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Blue Mountains B&B
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Township of Oro-Medonte
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Collingwood Downtown BIA
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Ontario Snow Resort Association
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Scandinave Spa
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Friday Harbour
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Canadian Ski Council
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Orillia & Lake Country
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Vetta Nordic Spa
Experience Development
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Grey County
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Blue Mountain Village Association
Trade Show Booth Reimbursement
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Highlands Estate
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Bowering Lodge
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Grey County
2021/22 Partnership Program Projects
Signage Projects
· City of Owen Sound
· Tourism Simcoe County
· Town of Wasaga Beach
Digital Advertising Projects
· Burl’s Creek Event Grounds
· Bruce County
· Sauble Eats
Video Development
· Fire + Dough
· Rama First Nation (Orillia & Lake Country)
· Township of Oro-Medonte
· Symphony in the Barn
· Township of Ramara
· Scandinave Spa
· Infinite Glassworks (Tourism Simcoe County)
· Bradford West Gwillimbury Passion Made Artisan Group
· Collingwood Downtown BIA
· Tourism Simcoe County
· Nottawasaga Valley Conservation Authority
· South Georgian Bay Tourism
· Sidelaunch Brewery
· Bruce County
· Town of Wasaga Beach
· Springwater Township
· Vetta Nordic Spa
· Grey County
· Clearview Township
· Spy Cidery
· Midland Food Tours
· Highlands Estate
· Bullseye Beach Laser Tag
· Orillia & District Chamber of Commerce
· Northern Bruce Peninsula
· 11 Rooms
· Tourism Barrie
Image Development
· Paisley & District Chamber of Commerce
· Rama First Nation (Orillia & Lake Country)
· Township of Oro-Medonte
· Fire + Dough
· Township of Ramara
· Scandinave Spa
· Collingwood Downtown BIA
· Living Water Resort
· Sidelaunch Brewery
· Bruce County
· Town of Wasaga Beach
· Springwater Township
· Vetta Nordic Spa
· Bullseye Beach Laser Tag
· 11 Rooms
· Orillia & Lake Country
Social Media Advertising
· South Georgian Bay Tourism
· Downtown Wiarton
· Paisley Village
· Ascent Aerial
· Folmer Botanical Gardens
· Orillia & Lake Country
· Rounds Ranch
· Bradford West Gwillimbury Passion Made Artisan Group
· Collingwood Downtown BIA
· Art on Stone
· Simcoe County
Storytelling
· South Georgian Bay Tourism
· Bruce County
· Tourism Simcoe County
· Duntroon Highlands
· Highlands Estate
Consumer Confidence Video
· Essentially Lavender
· Big Canoe Project
· Northswing
· Freshii Owen Sound
· Cobble Beach
· Highlands Nordic
· Hardwood Ski & Bike
· Shaw’s Pancake House
Consumer Confidence Images
· Hanover Raceway
· Ace Transportation
· Bonfire on Queen
· iwa spa
· Tyrolean Village
· Big Canoe Project
· Northswing
· Barebirch
· Good Grief Coffee
COVID-19 Recovery Support
· Theo’s Eatery
· Victoria Yeh
· Sunset Grill
· Quesada Burrito
· Boston Pizza Orillia
· Camp Couchiching
· Goldsmiths
· Nicholyn Farms
· Georgian Bay Centre for the Arts
· Roost Winery
· Spy Distillery
· Horseshoe Resort
· The Common Stove
· Crock A Doodle
· Norm’s Restaurant
· Markdale Golf & Curling Club
· iwa spa
· Queen’s Bar & Grill
· Boston Pizza Alliston
· Grey & Gold Cider
· Friends of Wye Marsh Inc.
· Bowering Guest House
· Ampersand Gift Studio
· Fern Resort
· 1858 Caesar Bar
· Georgian Spirit Cruises
· Port Elgin Summer Beach Market
· Stevenson Farms
· Cindy Lou’s
· Cobble Beach
· Eclectic Cafe
· Knight’s Inn Orillia
· Williamsford Mill
· Duntroon Cyder House
· Collingwood Summer Music Festival
· Ye Old Country Store Inn
· Harmony Hockey
· The Cheese Gallery
· Ladybank Schoolhouse
· Miss Ilse’s BBQ
· Feeb’s Pub & Grill
· Hardwood Ski & Bike
· Balm Beach Resort
· MMEA Catering
· The Curly Willow
· MJ Byrne’s
· Summer House Park
· 365 Sports
· Tyrolean Village
· Gibson & Co.
· Watercress Bistro
· Livin Studio
· Room 797
· The June Motel
· Heyday’s
· Fisherman’s Cove
· Uncle Norm’s Nephew
· Midland Cultural Centre
· Live Life Fit
· Neustadt Springs Brewery
· Rustic Grill
· Love Me Longtime Boutique
· Vandermarck Hotel
PPE Reimbursement
· Mill Pond Gallery
· The Cabana
· Copper Blues
· Collingwood Flowers & Home Décor
· Goldsmiths Orchard Market
· Kit-Wat Marina Motel
· Breathe Easy Cottages
· Scenic Caves Nature Adventures
· Scandinave Spa
· Happy Hearts Park
· Collingwood Summer Music Festival
· iwa spa
· Haisai Inc.
· Eigensinn Farm
· Bowering Guest House
· Barrie Hill Farms
· Wasaga Beach Hand Racing
· Balm Beach Resort & Motel
· Elite Camps
· Hanover Raceway
· Livin Boutique
· Neustadt Springs Brewery
· Ladybank Farm
· Snow Valley Ski Resort
· Freshii Owen Sound
· Folmer’s Garden Centre
· Brooklea Golf & Country Club
· Sunset Grill Blue Mountain
· Mid Ontario Snowmobile Trails
· Splash On Water Parks
· Fisherman’s Cove
· Wasaga 500 Go Karts Ltd.
· Barebirch
· Nicholyn Farms
· The Breakfast House
· Miller’s Family Camp
· Midland Cultural Centre
· Knight’s Inn Orillia
· Balm Beach Go Karts
· Fern Resort
· ReLive Retreat
· Mr. Norm’s Nephew
· Dillon’s
· Ace Cabs
· The Farmhouse Restaurant
· Georgian Bay Centre for the Arts
· Owen Sound & District Market Vendors
· Hooligan’s Restaurant
· North Swing Golf Lounge
· Chantry Island Tours
· Royal Tea on King
· Bell Falls Family Campground
2020/21 Partnership Program Projects
Signage Projects
· Bruce County
· Township of Oro-Medonte
· Nottawasaga Valley Conservation Authority
· Town of Collingwood
· Tourism Simcoe County
Digital Advertising Projects
· Tourism Simcoe County
Video Development
· South Georgian Bay
· Town of the Blue Mountains
· Tourism Simcoe County
· Horseshoe Resort
· Orillia & Lake Country
· Tiny Township
· Township of Clearview
· Glen Oro Camping
· Georgian Bay Hotel
· Nottawasaga Valley Conservation Authority
· Wiarton BIA
· Folmer’s Gardens
· Weekender Ride
· Severn Township
· Collingwood BIA
· Westshore Clothing
Image Development
· Orillia & Lake Country
· Wasaga Beach
· Bruce County Museum & Cultural Centre
· Windswept Cider
· Collingwood BIA
Social Media Advertising
· Orillia & Lake Country
· Ascent Aerial Park
· South Georgian Bay Tourism
· Surf’s Up
· Meaford Chamber of Commerce
· Heart of Georgian Bay
· Art on Stone
· The Fitz
· Windswept Cidery
· Bruce County Museum & Cultural Centre
· Folmer’s Garden Centre
· Nottawasaga Valley Conservation Authority
· Westshore Clothing
· Barrie BIA
· Collingwood BIA
· Orillia Chamber of Commerce
Storytelling
· Resorts of Ontario
· Tourism Simcoe County
· Victoria Yeh
· Bruce County Museum & Cultural Centre
· Meaford Chamber of Commerce
· South Georgian Bay Tourism
· Chris Scherri Presents
· Free Spirit Tours
· RAD Adventures
Translation
· Ascent Aerial Park
Experience Development
· Bruce County Spark Program (Ontario Tourism Innovation Lab)
· Bruce County Economic Impact Study
· Tourism Simcoe County Motorcycle Development
PPE Reimbursement to 226 operators
34 Consumer Confidence Videos developed for operators
COVID Tourism Response Fund Recipients
· Majesty's Cup Inc.
· Blue Mountain Chuck Burger
· Magnone's at Blue Inc.
· The Georgian Bay Centre for the Arts
· Bridges Thornbury Inc.
· Meaford Dairy Queen
· Victoria CT Yeh
· Hampton Inn Barrie
· Falls Inn
· Mr. Norm's Nephew
· Studabakers
· Hermie's Diner
· Stonegate Inn
· Freshii - Owen Sound
· Rick's Professional Ski Shop
· Marlwood Golf and Country Club
· Swiss Chalet Wasaga Beach
· Boston Pizza - Collingwood
· Tourism Barrie
· Fern Resort
· Mylar and Lorettas
· St. Louis Bar & Grill - Alliston
· Amici
· Camino Taco
· Pebbles
· Craigleith Ski Club
· Tyrolean Village Resorts Limited
· Mount St. Louis Moonstone Ski Resort Ltd
· Mile High Poutine Ltd.
· Halibut House Fish and Chips
· Wasaga Beach Inn & Cottage
· Beaver Valley Ski Club
· Fourpoints by Sheraton
· Hanover Raceway
· Wasaga Beach Paintball Adventure Inc.
· iwa Spa
· Boston Pizza Midland
· Chucks Roadhouse
· Baton Rouge - Barrie
· Applebees Barrie
· Logan All Day Breakfast
· Quality Inn and Conference Centre
· The Spa Truck
· Art On Stone Inc.
· Steelers
· Sunset Grill at Blue Mountain Inc.
· Mariposa Market Ltd.
· Menchies at Blue
· Casero Foods
· Donaleigh's Irish Pub Inc.
· The European Bakery
· World Famous Dock Lunch
· Opal Wing Creations
· Chappell Farms
· St. Louis Bar & Grill - Orillia
· Harmony Hockey
· Roadrunner
· Quayle's Brewery Inc.
· Georgian Circle Family Restaurant
· Dunlop Street Diner Inc.
· Northwinds Brewery LTD
· Kenzington Burger Bar Bryne Drive
· Kenzington Burger Bar Dunlop Street
· Kenzington Burger Bar Orillia
· Camp Couchiching
· Alley
· Windswept Cider
· Sugar Ridge Retreat Centre Inc.
· Glow Day Spa
· Boston Pizza - Alliston
· Knights Inn
· Burl's Creek Event Grounds Inc.
· Grandma's Treats
· Putt Mini Golf
· The Corner Café
· Barrie KOA
· MacLaren Art Centre
· Kaytoo Restaurant and Bar Limited
· Gustav's Chophouse
· The Pub
· Georgian Bowl
· Barrie Farmers' Market
· Queen's Quay
· Rustica: Pizza Vino Inc.
· Pizza Palace
· Duntroon Highlands Resort
· Firehall Pizza Co Inc.
· Flynn's Irish Pub Inc.
· Hooligans Restaurant Inc.
· Tremont Café
· Harvest Spa
· Georgian Bay Hotel
· Bayview Wildwood Resort
· Thornbury Café
2019/20 Partnership Program Projects
Signage Projects
· Town of the Blue Mountains Wayfinding Signage
· Wasaga Beach Interpretive Signage
· Bruce County Wayfinding Signage
Digital Advertising Projects
· North Simcoe Tourism & South Georgian Bay Chamber of Commerce
· Fern Resort
· Wasaga Beach
· Tourism Simcoe County (fishing, paddling, cycling, winter)
· Ontario’s Lake Country
Video Development
· Ascent Aerial Park
· Scandinave Spa
· South Georgian Bay Tourism
· Township of Huron-Kinloss
· Horseshoe Resort
· The Beer Bus
· Cobble Beach Resort & Concours d’Elegance
· The New Farm
· Oasis by the Bay
· Meaford Chamber of Commerce
· Tourism Simcoe County
· Township of Oro-Medonte
· Fern Resort
· The City of Barrie
· Township of Clearview
· Grey County (Made in Grey & Tourism Matters)
Image Development
· Ascent Aerial Park
· Living Waters Resort
· South Georgian Bay Tourism
· Georgian Bay Hotel
· Horseshoe Resort
· Oasis by the Bay
· Municipality of Kincardine
· Scenic Caves
· Scandinave Spa
Video/Image Advertising
· Ascent Aerial Park
· City of Owen Sound
· Municipality of Kincardine
· Cobble Beach Concours d’Elegance
· Folmer’s Gardens
· Elmvale BIA
· Marsh Street Centre
Storytelling
· Scandinave Spa
· City of Owen Sound
· Municipality of Kincardine
· Tourism Simcoe County
· Talk is Free Theatre
Experience Development
· Town of Saugeen Shores
· The New Farm
· Simcoe County (cycling)
· The Beer Bus
Translation
· Nancy Island Historic Site
· Humdinger Bicycle Tours
2018/19 Partnership Program Projects
Signage Projects
· Huron-Kinloss Great Lakes Waterfront Trust Trail Signage
· Grey County Ontario Municipal Commuter Cycling Plan
· Town of Collingwood Downtown Harbourfront Wayfinding Implementation Ph 1
· Township of Clearview Trail Signage
Digital Advertising Projects
· Town of Wasaga Beach
· County of Simcoe Cycling
· Golf BruceGreySimcoe
· County of Simcoe Paddling
· Ontario’s Lake Country
· Fern Resort
· Simcoe County Winter
· Snow Valley
Video Development
· Town of Kincardine
· Cranberry Resort (Living Water Resorts)
· Ontario’s Lake Country
· Horseshoe Resort
· Georgian Triangle Tourist Association
· Scandinave Spa
· Fern Resort
· Orillia Museum of Art & History
· Cobble Beach Concours d’Elegance
· Simcoe County Winter
Image Development
· The Town of The Blue Mountains
· Township of Huron-Kinloss
· Ontario’s Lake Country
· Fern Resort
· Springwater Township
Video Advertising
· Burl’s Creek OK Market
· Simcoe County Studio Tours
· Cobble Beach Concours d’Elegance
Experience Development
· Town of Wasaga Beach Tourism Destination Management Plan & Tourism Branding
· Simcoe County Fishing Development
· T3 Accelerator
· Environics Analytics Prizm licensing
· Saints & Sinners Distillery District Christmas Market
· Collingwood Downtown Tourism Strategy
2017/18 Partnership Program Projects
Signage Projects
· City of Orillia Wayfinding Signage
· County of Bruce Wayfinding Signage
· Grey Highlands Museum interpretive kiosks
· Pilgrim Route Signage, Martyrs’ Shrine
Digital Advertising Projects
· Wasaga Beach Beyond the Beach Campaign
· Owen Sound Canada 150 Campaign
· Golf BruceGreySimcoe Campaign
· Tourism Barrie Winter Fun & School Program
· Ontario’s Lake Country Campaign
Video Development
· Blue Mountain Village Association
· Bruce Peninsula Boat Tours
· Collingwood Trails
· Ontario’s Best Butter Tart Festival
· Kempenfest
· Cobble Beach Concours d’Elegance
· Ontario’s Lake Country
· Scandinave Spa Blue Mountain
· Hardwood Ski & Bike
· North Simcoe Tourism
· Horseshoe Resort
Image Development
· Fishing Island Tours (Bruce Peninsula Boat Tours)
· Ontario’s Best Butter Tart Festival
· Ontario’s Lake Country & North Simcoe Tourism
· North Simcoe Tourism
Video Advertising
· Eagle Adventures
· Tourism Barrie
· Summerfolk
· Scandinave Spa Blue Mountain
· Cobble Beach Concours d’Elegance
· Municipality of Meaford
Experience Development
· Cycle Simcoe Experience Development
· Municipality of Northern Bruce Peninsula Sustainable Tourism Action Plan
· County of Simcoe Paddling Experience Development
· County of Simcoe Fishing Experience Development
· Barrie & County of Simcoe Music Strategy
· T3 Workforce Professional Development Strategy
2016/17 Partnership Program Projects
Signage Projects
· Ontario’s Lake Country Paddling Kiosks
· Grey County Access Point/Trailhead Signage
· Bruce County Community Identifier, Directional and Trailblazer Signage
· Town of Collingwood Harbourfront Wayfinding & Signage Plan
Digital Advertising Projects
· Westin Blue Mountain/IWA Spa/Apple Pie Trail U.S. Campaign
· Town of Wasaga Beach Quebec/Ontario Campaign
· Ontario’s Lake Country Ontario Campaign
· Tourism Barrie Ontario Campaign
Video Development
· 365 Sports Group Inc.
· Concours d’Elegance Inc. (Cobble Beach)
· Corporation of the Township of Clearview
· Downtown Orillia Management Board
· Eagle Adventures
· Georgian Bay Folk Society
· Hardwood Ski & Bike
· Hoity Toity Cellars Inc.
· IWA Spa
· Ontario’s Lake Country
· Red Prince Apples
· Scandinave Spa Blue Mountain
· Scenic Caves
· The Blue Heron Company Limited
· The Corporation of the County of Simcoe – Art Series
· The Corporation of the Municipality of Meaford
Image Development
· Georgian Triangle Tourist Association
· Ontario’s Lake Country
· Blue Mountain Village Association
· The City of Owen Sound
· Scenic Caves
Product/Experience Development Projects
· The City of Orillia Tourism Strategic Action Plan
· The Corporation of the County of Simcoe Cycling Experience Development
· Burl’s Creek Event Grounds Inc. Festival Production Study Phase Two
· North Simcoe Tourism (and Ontario’s Lake Country) Tourism Agri-Culinary Action Plan
· BruceGreySimcoe Annual Conference
· BruceGreySimcoe Service Excellence Training program
· Collingwood Centre for Business & Economic Development T3 Professional Development Strategy
· BruceGreySimcoe Environics Analytics Partnership
Website Portal Projects
· Blue Mountain Village Association
· Town of Wasaga Beach
French Translation Projects
· Georgian Triangle Tourist Association 2017 Guidebook
· Town of Wasaga Beach website and digital advertising campaign
· City of Owen Sound 150 Festival
2015/16 Partnership Funding Program Projects
Signage Projects
· Bruce County Community Identifier Signage
· The Town of The Blue Mountains
· Simcoe Cycling Trails
· Municipality of Brockton
· Grey County – waterfall signage
Digital Marketing Projects
· Blue Mountain Resort/Scandinave Spa
· Blue Mountain Resort Winter
· Bruce County Winter/Motorcycle
· Ontario’s Lake Country Summer
· Rendez-Vous Champlain Penetanguishene
· Tourism Barrie Winter Fun & Schools
Video Development Projects
· Bruce Wine Bar
· Ontario Waterway Cruises
· Cobble Beach Concours d’Elegance
· Cobble Beach Summer (2)
· Town of South Bruce Peninsula (2)
· Burl’s Creek Farmer’s Market
· Ontario’s Lake Country Summer
· Tourism Barrie Summer (2)
· Town of Collingwood
· Meaford Cycling
· Town of Wasaga Beach
Product/Experience Development Projects
· Georgian Bay Destination Development Partnership Strategy
· Boating Ontario Marine Workforce Development Program
· Simcoe County Cultural Vignettes
· Ontario’s Lake Country Waterways Assessment
· Burl’s Creek Festival & Production Surveys
· Grey County Destination Development Action Plan
· Grey Highlands Destination Development Plan
· Town of Innisfil Tourism Strategy
· BruceGreySimcoe Annual Conference
· Website Portal Development pilots (3)
· BruceGreySimcoe Environics Analytics Partnership
2014/15 Partnership Funding Program Projects
Signage Projects
· Town of Innisfil
· Bruce County (directional, gateway and community/amenity)
· Northern Bruce Peninsula (Lion's Head)
· Township of Huron-Kinloss (Point Clark)
· Simcoe County Paddling Signage
· Grey County Tourism & Information Wayfinding Signage Plan
Digital Marketing Projects
· Township of Clearview
· Ontario's Lake Country
· Regional Tourism Marketing Partnership
· Saugeen Shores
· Tourism Barrie
· Blue Mountain Resort
Video Development Projects
· Town of Collingwood - Cycling & Snow Days
· Collingwood BIA - Ice Sculptures
· Town of Innisfil - Ice Fishing
· Hope Haven - Horse Therapy & Camp
· Blue Mountain Village Association - Centurion, Apple Pie Trail & March Break
· Cobble Beach - Explore Winter & Concours d'Elegance
· Desiron - Artist at Work
· Bayview Wildwood Resort - Winter at Bayview Wildwood
· Municipality of Meaford - A Night Out at Meaford Hall
· Ontario's Lake Country - Winter in Ontario's Lake Country
· Tourism Barrie - Winter Activities & Gear
Experience Development Projects
· Online Customer Service Training (Bruce, Grey & Simcoe Counties)
· Thornbury Fish Ladder Experience Development (Thornbury BIA & Town of the Blue Mountains)
· BruceGreySimcoe Tourism Data Aggregation & Analysis (Bruce, Grey & Simcoe Counties)
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2013/14 Partnership Funding Program
A summary of approved 2013/2014 Partnership Funding Projects is available
here.